Promoting Your Blog on Social Media: 5 Practical Tips

Promoting your blog posts beyond your email list grows your business. And it’s the best way to drive traffic to your website, hands down. It’s more cost-effective than paid ads, too. But how do you get the word out about your awesome blog content? And what are some proven strategies for promoting your blog posts on social media?

5 Practical Tips for Promoting Your Blog Posts on Social Media

Be Engaged

Social media is, well, social. Your audience wants to connect with you. Offer your readers an opportunity to interact with you by asking them to post their thoughts in the comments. Stay engaged and respond to their comments and questions in a timely manner. Right away if possible.

There is nothing quite so sad as seeing a question go unanswered in a post. If you leave readers hanging, you’re missing out on sales. When someone comments on your post or poses a question, this is your golden opportunity to build a relationship or even close a sale. Don’t let it go.

[bctt tweet=”Social media is, well, social. Your audience wants to connect with you. So be engaging. #RockinRobinVA #Blogging #SocialMedia” username=”@rocknrobinva”]

Be on Time

It’s good manners to be on time, right? A timely post to social media gets better results, too. Posting to social media at the right time increases exposure. If you want to leverage your marketing efforts, post during peak traffic times. The range varies with each social platform. For example, LinkedIn users are typically online during traditional business hours. Twitter users are more active outside business hours.

Be Considerate

How much posting is enough? How much is too much? That depends on which platform we’re talking about. Consistency is a critical component of social media marketing, but what about frequency? Some experts recommend posting multiple times per day on a single platform. Others suggest a more conservative approach.

The right number of times and the best times to post depends on some variables such as your business industry and even your brand. Take some time to research what will work for your business.

Be Selective

Some platforms will yield your business better results than others. Which platforms best align with your target market’s demographics? You’ll want to be more focused on these networks.

And lastly,

Begin

Begin to post your blog content to social media. Don’t keep putting it off. Start today. More traffic to your blog means more traffic to your site. And that’s what your blog is designed to do. Pull those readers onto your site. If they’re reading your blog post, they’re likely interested what your business offers.

In Summary,

Posting on social media is one of the easiest ways to leverage your content. It does take some time and some planning but the added effort pays off. To really get the word out, promote every post on social media. Post onto the right networks for your business at the right time. Engage with your followers and watch your business grow.

Promoting your blog takes time. If you lack the time to write your own blog content and promote it on social media, contact Rockin’ Robin Virtual Assistance LLC at (307) 631-1867 or s chedule a free consultation today. We’ll do it for you, and you can get back to doing what you love to do.

Rockin’ Robin Virtual Assistance LLC

robin@rockinrobinva.com | (307) 631-1867

“For increased sales, measurable results, and the lifestyle you crave”

About the author

Robin Carter

Robin excels in customer care as an affiliate manager. She provides exceptional affiliate support, establishes and maintain positive relationships with affiliates, and drives affiliate success by addressing their needs, resolving issues, and facilitating effective communication between affiliates and her clients' affiliate programs.